Astronug Dispensary

Objective

Develop a distinctive and versatile brand identity for Astonug, a conceptual dispensary, by crafting a visual identity that seamlessly integrates a space-themed motif with vibrant, high-contrast colors. This approach aims to differentiate Astonug from conventional dispensary brands, ensuring immediate recognition and engagement.​

Approach

The design process commenced with an in-depth exploration of space imagery, utilizing bright, high-contrast colors to create a visual identity that stands out in the dispensary market. This strategy ensures that the brand captures attention across various platforms, from digital interfaces to in-store displays. The cohesive application of these elements not only reinforces brand recognition but also enhances product placement, making Astonug's offerings difficult to overlook in any retail environment.​